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Agency Masters: Would you like some resource with that?

Image for Steve Vincent By Steve Vincent

Most agencies win new work and plan how to resource it later.

That's because working out capacity can be a headache... Do you need freelancers? What about hiring? Are your staff overbooked? Under-utilised? How realistic is your revenue forecasting, really?

So. Many. Questions.

And new work should be about celebration, not chaos.

This time, our Agency Masters, Steve and Kate, explore:

  • How to calculate your agency's TRUE capacity
  • More on confidently forecasting resourcing requirements
  • When to hire vs freelance
  • Top tips for improving productivity and utilisation

Your 'too-long-didn't-watch' takeaway (TLDW):

quote mark

We need to remember that, yes your team are a pool of resources, but they're also people, and they need to be carefully managed!quote mark

About the Agency Masters

Join our agency management experts for best-practice advice, tips and industry benchmarking, every month. You'll either leave with a smugness that you're doing everything just right, or a sigh of relief that you've spotted room for improvement.

Get some brainfood. Check out our live webinars!

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