You know it’s a hard slog running an agency, sometimes it feels like a never-ending treadmill, selling time and balancing resource.
What if you could make money another way?
Today, more and more agencies are looking at how they can pivot from service to SaaS business model.
Jay speaks to former digital agency owner, and current co-founder of ScreenCloud, David Hart – aka ‘the agency-to-product guy’ – who’s been there and done it, with success. ScreenCloud, is generating over $20m in Annual Recurring Revenue! David now works with agencies who want to generate the recurring revenue that SaaS can give them, and ultimately create significant financial value.
They discuss why agencies are best placed to create products and the challenges they face when it comes to adopting a new, and very much needed, mindset to navigate this new path.
Your 'too-long-didn't-watch' takeaway (TLDW):
"It was like having a foot on either side of a brook, and at some point you're going to have to step on one side or else you're going to lose."
About David
Co-founder of ScreenCloud
After more than 15 years of experience in launching and growing digital products and services, David now advises, writes and speaks about the transition from selling your time as an agency-owner, to selling your ideas as a SaaS business-owner.
He says that the outcome for agencies is that they quantify the risks associated with pushing harder on SaaS, create a plan for that transition that makes sense for their specific needs, grow their SaaS offering quickly and ultimately create significant financial value.
Whilst David co-founded a global SaaS company and digital agency that builds web and mobile applications, he also serves as an advisory board member and a non executive director of Attractions.io alongside his work with agencies looking to expand their SaaS offering.