By Jay Neale 
The role of operations is often misunderstood across agency land. It’s seen as a cost, rather than a growth driver.
It’s time to change perspectives.
Making sure the team is fully utilised, developing processes and systems, and planning resource is only just the start. Identifying opportunities to upsell, developing a happy, productive team and creating a performance culture… all drive profit.
Jay speaks to Ryan McNamara, Head of Operations at search-first creative agency, Rise at Seven. Ryan has 16 years’ experience in the digital industry, Ryan believes in championing the team first, sharing best practices, and leverage his expertise in user interaction and human systems to enhance delivery.
They discuss what the role of ops in an agency looks like, operational KPIs, what undermines successful ops and how it should work for success.
Your 'too-long-didn't-watch' takeaway (TLDW):
"You need someone who can have a birds eye view of what's happening, drill into stuff and help speed the team up effectively."
About Ryan
Head of Operations at Rise at Seven
Ryan leads and optimises all aspects of business operations, ensuring a high level of product quality for his clients and maximising profit margins. He has over 16 years of experience in the digital industry, working with ambitious and innovative organisations across various sectors and markets.
His core competencies include team leadership, management, and development, as well as designing and improving organisational processes and systems. He works closely with the delivery, development, QA, and creative teams, empowering them to build better products within a set of trackable and aligned goals. Ryan is also shares best practices, and leverages his expertise in user interaction and human systems to enhance his digital delivery.
